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Linen
Care guides|May 2026
Linen is a strong natural fibre that gets softer with use and time. It’s breathable and has a soft texture. Caring for linen properly helps maintain its natural characteristics.
Design|August 2025
Meant to reflect our preference for simplicity, functionality, and longevity, the ARKET logo isn’t a logo but merely the name of the brand set in uppercase in our own bespoke type family, ARKET Sans, which was developed in 2015 by the Icelandic and Danish design duo Or Type.
At first glance, it is an archetypal European sans serif, characterised by clean lines and minimalistic design. However, it also exhibits more ‘humanist’ qualities, such as subtle variations in stroke width and soft, rounded letterforms that contribute to a sense of rhythm and warmth, reflecting the playfulness that is also essential to what we do.
Some of its unique features include an off-balanced letter R, a swinging K, and a pinched number 5. Used with a sort of non-branding approach across all mediums and applications, from signage to packaging and digital platforms, it aims to highlight product and content over and above the ARKET name.
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Care guides|May 2026
Linen is a strong natural fibre that gets softer with use and time. It’s breathable and has a soft texture. Caring for linen properly helps maintain its natural characteristics.
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Care guides|February 2026
Denim is special for its exceptional durability, unique aging process, and versatile appeal. With proper care, your denim garments can improve with time.
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Care guides|October 2025
A timeless outerwear staple, Barbour’s classic waxed cotton jackets are known to last for decades with proper care.
Care guides|August 2025
Suede is crafted from the underside of leather hides, offering a soft, fuzzy finish. Due to its delicate nature, it is important to properly care for your suede products to extend their lifespan.
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Design|May 2026
For Spring/Summer 2026, we have joined with artist Laila Gohar on her debut ready-to-wear collection. The collaboration spans 27 pieces, translating Gohar’s singular aesthetic into a rich, multi-layered wardrobe, designed for moments that move between the everyday and the exceptional.
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Care guides|May 2026
Linen is a strong natural fibre that gets softer with use and time. It’s breathable and has a soft texture. Caring for linen properly helps maintain its natural characteristics.
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Food|May 2026
This spritz is a savoury, non-alcoholic aperitif featuring lemonade, rosemary and orange. Bursting with flavour, it's an ideal refreshment for casual summer get-togethers.
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Interviews|May 2026
‘Design means curiosity to me. It is a tool for discovery, excitement, and a chance to completely dive into a topic I’m drawn to but know nothing about,’ says Ella Soccorsi, our Head of Design and Creative. ‘It could be science or nature or something as literal as material.’