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Children  Artist Edition with JR–Work–Shop

For A/W 2021, our Artist Edition series invites us to discover the world of Sofia Ekvall and Mats Johansson, the creative minds behind JR–Work–Shop. A graphic designer and illustrator, the Stockholm-based duo founded this studio and toy brand to celebrate creativity by honouring traditional crafting techniques, childlike imagination and ingenious problem-solving. 

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JR–WORK–SHOP The joy of problem solving

This winter, we are invited to discover the playful world of Sofia Ekvall and Mats Johansson, the creative minds behind Stockholm-based design studio and toy brand JR-Work-Shop, whose geometric illustrations are featured in the latest ARKET Artist Edition.

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ARKET café

ARCHIVE

The notion of the archive is one of ARKET’s central themes and runs as a common thread through the brand. It represents the long-lasting nature of our collections, an extensive library of design history and vintage samples, our ideal of transparency, as well as the inspiration for and name given to our in-store shelving system. The digital ARKET / ARCHIVE captures research, inspiration, and past projects, and forms the collective story of who we are.

Knowledge

Poplin

Poplin is the popular term for plain-weave cotton shirting. The fabrics are woven with single yarns in both warp and weft, resulting in a smooth and silky texture.

Balance

Cold-water swimming

Praised for its numerous health benefits, cold-water swimming has a long-established tradition in the Nordic countries. 

Food

Spring greens

For a healthy spring start, green vegetables are taking over the menu in ARKET cafés. Spinach, fennel, spring onions, broccoli and fresh herbs are our seasonal heroes packed with chlorophyll.

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Materials
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Design
Food
People
Balance
Knowledge
Community
Environment

The grid is an essential element of our visual identity. It represents the notion of the archive and is used to organise and display information ranging from the names of plants to fabric weights and different types of materials used in our collections. These nine squares symbolise the separate parts that together form our world, and they are also the areas where we strive to make a difference.