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Men The beach wardrobe

Introducing our new summer edit, a guide to the essential pieces to pick and pack when shifting from the city landscape to the beach getaway. When it comes to adapting your summer rotation to a new context, the key is versatility. You’ll notice that these are the pieces you already own, yet their function is redefined.


On a holiday, the trusty components of your summer wardrobe will surprise you with a new practicality. But, besides function, the holiday wardrobe is special because of the memories that will reside in those pieces. Here is the visual reference that will help you curate your holiday capsule wisely.

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Skedblad chair

Designed in 1933 by Swedish architect and furniture designer Carl Malmsten, and named after the bowl of a spoon, the Skedblad chair is used to furnish all ARKET cafés.

Take care of your products

Longevity is at the core of our brand. If our clothes are used beyond their first wearer, we have done something right. Designing for circularity starts at the drawing table – and extends to guiding customers on how to take care of our products.

Roasted aubergines and heritage tomatoes

This vegan dish is easy to prepare and delicious on its own as well as served as a side with other summery flavours.

Scent families

The International Perfume Museum outside Grasse is an open-air conservatory for fragrant plants and flowers connected to the area’s century-long history of perfumery. Its gardens are planted according to traditional scent families, with florals, herbs, woods and others grouped together.