From us to you: Upcycled Down™
The Upcycled Down™ program is a special collection that we are particularly proud of. The research and design processes behind it began six years ago, and at the time, our mission felt colossal: to use as little raw materials as possible to produce down outerwear suited for the versatile needs of the modern-day wardrobe. Years and efforts later, ARKET Upcycled Down™ has become a favourite among our community – and that includes ourselves.
This edit is a thank you to the people who made it happen and the people who love what we do. It’s also a celebration of daring to overcome obstacles, and an encouragement to continue working towards bigger change. We have gathered members of the ARKET staff, family and friends – the biggest fans of the collection – to join the party and show their own take on the Upcycled Down ™ story.
Sofia Snöborgs Tüll, Head of Production at ARKET ‘The priority, in terms of quality and sustainability, was to work with sustainably sourced and long-lasting materials. If you take good care of your down product it can last for a very long time. I feel very proud when I see the latest campaign we just launched. It makes me think about all the hard work behind the products we make at ARKET – from carefully chosen materials and the attention to the details to the great collaboration between teams. There is a big need of collaboration in between our own teams and our suppliers to make great results.’
Andrew Rydert Marsh, Senior Buyer at ARKET ‘Because of the nature of my job, I’ve been using the jacket since before it launched. When I first had it, I saw it as a purely functional jacket but now it’s transitioned to become my autumn and winter everyday piece: it can get dirty, it can be easily cleaned, and it’s still in the same condition as when I first got it. It works in function, as it keeps you warm. It works in style, and is perfect for taking my daughter to the park. We wanted to unify form and function, and the result is just that: a simple design that works.’